Firstly I began with creating a big blown up image of my model on my front page as this is what the audience would like to see. I attracted and addressed my audience by using a model aged 17 in order to attract my target audience and people of this age, by using a younger model it allowed my audience to relate to her Whereas if i had used a picture of someone much more older (30 Over) then it wouldn't so much attract my target audience.
I have used both males and female models in order to attract the opposite sex to read to my media product.
Another way I attracted my audience was by advertising a familiar social network that people of my target audience use. The social network i used on my front page was "Myspace" which is quite a popular Internet website for new upcoming artists and different genres of music including Hip Hop and R&B. This would mean that it is more likely to catch the attention of the audience that I am aiming for, and it would mean that people who are interested in this website may want to read and article on this topic.
I attracted the female audience by advertising fashion styles on the media front page, I done this as I know females are very much interested in fashion and care about their style. Also quite allot of females are concerned with there fashion and are always up for any tips available.
On my front page I am advertising the new upcoming artist "Leanne Lewis" this will attract the audience because they will want to know about the latest artists and new songs out in the music media As the new artist is female this may be popular with the female audience as they would be able to relate to the new artist, and for some women it is good to see new female artists growing as the music industry sometimes can be very male domineering. Males can also relate to her because they may have an interest in new upcoming women.
I have dressed my model Leanne Lewis in very up to date clothes with a bit of an unique style, this way it stands out and attracts the readers eye. I used jewelery to attract and represent religions, E.g. Leanne Lewis is wearing a necklace with a cross on it to represent Christianity, which I have noticed on a variety of magazines.
Another way I have attracted my audience is by putting latest gossip on my front page cover in order to tempt my target audience to buy my magazine. I also ensured that i used high key lighting when photographing my model in order for the picture to stand out and for her clothing to stand out more this way it attracts the reader to buy my magazine.
I also used a big master head to stand out in order to attract the readers eye. I have included an interview on the double page spread to engage the readers, it is a down to earth interview were Leanne Lewis is talking about her life all the way up to the stage that she is at now. The reason I have done this is so my target audience would be able to relate to what she is saying. I have also included another attractive picture of Leanne Lewis to appeal to my target audience.
As my target audience is the younger generation of 16-24 I have used fonts that would more attract them to my magazine. For example I have used a stylish graffiti font on my contents page which is quite reflective of my target audience :
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